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Toilet Paper Comparison - August 2025

1
Best Choice
9.9Exceptional
2
9.8Exceptional
3
9.7Exceptional
4
Best Value
9.6Exceptional
5
9.4Excellent
6
9.3Excellent
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Model

Charmin Toilet Paper Ultra Soft Cushiony Touch, 18 Family Mega Rolls = 90 Regular Rolls
Model
Charmin Ultra Soft Toilet Paper 6 Mega Rolls = 24 Regular Rolls
Model
Cottonelle Ultra Clean Toilet Paper with Active CleaningRipples Texture, Strong Bath Tissue, 24 Family Mega Rolls = 132 Regular Rolls (4 Packs of 6)
Model
Amazon Basics 2-Ply Toilet Paper, 6 Rolls (1 Packs of 6), Equivalent to 25 regular rolls
Model
Scott ComfortPlus Toilet Paper, 12 Double Rolls, 231 Sheets per Roll, Septic-Safe, 1-Ply Toilet Tissue
Model
Quilted Northern Ultra Plush Toilet Paper, 6 Mega Rolls = 24 Regular Rolls, 3X Thicker*, 3 Ply Soft Toilet Tissue

Brand

Charmin
Brand
Charmin
Brand
Cottonelle
Brand
Amazon Basics
Brand
Scott
Brand
Quilted Northern

Reviews

389,160 reviews
Reviews
482,572 reviews
Reviews
64,952 reviews
Reviews
563,112 reviews
Reviews
172,532 reviews
Reviews
33,388 reviews

Tech Specs

product dimensions

10.2 x 12.44 x 15.87 inches 6.72 Pounds
product dimensions
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product dimensions
15.13 x 20 x 7.75 inches 10 Pounds
product dimensions
13.93 x 4.64 x 7.63 inches 1.82 Pounds
product dimensions
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product dimensions
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Review

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Available On

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Our Top 3 Picks

Here are the top 3 recommended products with more information to help you find the right product for you
  • 9.9
    1
    Charmin

    Charmin Toilet Paper Ultra Soft Cushiony Touch, 18 Family Mega Rolls = 90 Regular Rolls

    Why we love it

    Incredibly soft and cushiony texture.
    Strong and absorbent, use less per visit.
    Eco-friendly, responsibly sourced materials.
    Main highlights
    • Trusted Softness, Better Tear vs. the leading USA 1-ply bargain brand
    • Pack contains 18 Family Mega Plus Rolls (288 Sheets Per Roll) of Charmin Ultra Soft Cushiony Touch Toilet Paper
    • Irresistible softness you can feel
    • Holds up so your hands and behind keep clean while you go
    • Cushiony soft without compromising strength
    • 2X more absorbent so you can use less vs. the leading USA 1-ply bargain brand
    • 1 Family Mega Roll = 5 Regular Rolls based on number of sheets in Charmin Regular Roll bath tissue
  • 9.8
    2
    Charmin

    Charmin Ultra Soft Toilet Paper 6 Mega Rolls = 24 Regular Rolls

    Why we love it

    Soft and cushiony texture.
    Long-lasting mega rolls.
    Durable and absorbent.
    Main highlights
    • Trusted Softness, Better Tear* *vs. the leading USA 1-ply bargain brand
    • Pack contains 6 Mega Rolls (224 Sheets Per Roll) of Charmin Ultra Soft Toilet Paper
    • Irresistible softness you can feel
    • 6 Mega Rolls = 24 Regular Rolls
    • 2X more absorbent so you can use less vs. the leading USA 1-ply bargain brand
  • 9.7
    3
    Cottonelle

    Cottonelle Ultra Clean Toilet Paper with Active CleaningRipples Texture, Strong Bath Tissue, 24 Family Mega Rolls = 132 Regular Rolls (4 Packs of 6)

    Why we love it

    Strong CleaningRipples enhance cleaning efficiency.
    Firm texture prevents waste and disintegration.
    Ideal for sensitive skin and odor reduction.
    Main highlights
    • WHAT'S INCLUDED — This toilet paper pack includes 24 Family Mega Rolls of Cottonelle Ultra Clean 1-Ply Toilet Paper with 353 sheets per roll (892.80 square feet total); packaging may vary
    • TRY WITH FLUSHABLE WIPES — For an exceptionally easy and thorough clean, pair Ultra Clean toilet paper with Fresh Care flushable wipes
    • STRONG TOILET PAPER — Enjoy toilet tissue that is 3x thicker and stronger than the leading US value brand
    • SEPTIC-SAFE — This toilet tissue isn’t just strong. Ultra Clean is also septic-safe, sewer-safe, and clog-safe, so you can flush with confidence
    • REMOVES MORE IN ONE WIPE* — Our bath tissue removes residue, reduces odor, and is designed for sensitive skin so you can have one less thing to worry about (*vs. the leading US value brand)
    • OUR BEST ULTRA CLEAN — Each toilet paper roll features our strong CleaningRipples design to help you feel a complete clean
    • LASTS LONGER — Cottonelle family mega rolls last more than 6x longer than the leading brand's regular rolls so you’ll always have enough for you and your family
    • FSC CERTIFIED — Cottonelle is made with 100% of its paper sourced from responsibly managed forests

Our ranking system

At BestChoice.com, our team curates a selection of top products from a vast array available online, using a sophisticated ranking system based on carefully defined criteria.While traditional hands-on testing has its merits, our use of AI technology offers distinct advantages. AI allows us to process and analyze vast amounts of data from multiple sources, providing a comprehensive view that goes beyond what manual testing can achieve. This approach enables us to deliver insights that are aligned with current trends and consumer preferences, ensuring our reviews are both relevant and up-to-date.

Features

Our AI-driven analysis examines key attributes, capabilities, and other critical factors tailored to each product category. This method allows us to assess effectiveness from various perspectives, ensuring a well-rounded evaluation.
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Consumer Reviews

We aggregate and evaluate consumer feedback from across the internet, giving weight to ratings and reviews that reflect the most reliable insights. AI enhances this process by filtering and prioritizing data, offering a balanced view without the need for direct personal endorsements.
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Popularity

Our system also considers the popularity of products, analyzing factors such as market presence, reputation, and user satisfaction. By leveraging AI, we capture a comprehensive picture of a product's standing in the market, which may not always be evident through traditional testing.
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Value for money

AI allows us to compare products based on attributes like price, specifications, and user feedback, helping to determine their value for money. This data-driven approach offers an efficient and reliable way to assess how products stack up against one another in terms of cost-effectiveness.
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